Blog

Reputation School Marketing

The Importance of First Impressions for School Growth

I am sure that we have all heard of the statistic that the best marketing for a school is ‘word of mouth’ as opposed to other forms of advertising. Research…

Leadership

Church & School: Maintaining the relationship for lasting impact

The 2015 publication, “Mission Drift’ by Greer and Horst, painted a sad picture of Christian organisations that had not stayed true to their founding vision. Included in the book were...
Leadership

Changing Principal? Do it right.

One of the most crucial times in a school is when a change of Principal occurs. Irrespective of the circumstances behind the change, the event may cause a level of…

School Marketing

Retention Strategies: Closing the back door

We have heard it said; "If a good school is measured largely by its growth, what is the mark of a great school?" In answer to this question, we believe...
Leadership

Never Too Busy

As a Principal, Head of School, Marketing Manager or in any leadership position do you often find yourself saying to an employee or even a parent, “I’m too busy for…

Culture Leadership

The Importance of Relationships in Creating a Positive School Culture

A principal was once discussing with us the trials and tribulation that he was going through in trying to ‘disengage’ from a difficult member of his teaching staff, perhaps one…

Human Resource Leadership

The Importance of Staff Stability

A significant factor in ensuring stability and growth in a school is a low staff turnover. With this data now readily available in compulsory published school reports, it is easier…